• Per Lundqvist

Could OKR be for my organization 2022?

Uppdaterat: 4 jan.

Working as an OKR Coach I have learnt so much from my clients this year helping various

companies take a next step with OKR and coaching over 300 managers and teams directly. I am also more convinced than ever that OKR is one of the tools to use for strategy execution no matter if you are a start-up, scale-up, huge multinational or what industry you are in. Here are some of the different types of businesses I worked with in 2021. What do you think they have in common?

  • One of the biggest employers in the Nordics

  • Several fast growing SaaS companies

  • R&D company using nano-tech for smart UV disinfection

  • Global FinTech company disrupting their part of the market

  • VC company supporting their investments

  • Listed mobile gaming company

  • Small and growing company within secure payments

  • Small start-up in Biotech

  • Leading school for vocational courses in the Nordics

  • Leading global influencer marketing platform reaching gamers

  • Business unit in one of the biggest IT companies in Europe

  • Global industry leader growing into new market segments

  • Scale-up offering digital marketing automation services

Yes, they all use OKR to level up their focus and alignment to better execute on strategy together. Even if they are all using OKR, they also adapted their implementation and how to use OKR to their unique context. So, never stop reflecting on how to make OKR useful in your own context in 2022!


Get in touch to discuss a useful approach for your organisation to start your OKR journey, or how to level up your game when you are already using OKR.


Happy New OKRs 2022!